Monday, October 11, 2010

How To Increase B2B Buyers On B2B Portals?

B2B marketplaces are excellent platforms where gather thousands of b2b buyers and  b2b sellers from around the world. In order to make your products attractive and competitive among thousands of  b2b suppliers, you need to know the right tips and tricks to sell on B2B platforms.Here are some tips that will guide you

Complete your Company Profile and Contact Information

In order to establish a strong and credible presence on a B2B portal, you need to complete your Company Profile and include your contact details. Buyers prefer to contact suppliers who provide detailed information about their company and business. 

B2b suppliers who don't complete their profile or who fill-in incorrect information are not considered serious about doing business and find it more difficult to attract buyers.A detailed Company Profile and complete contact details not only establish your credibility and authenticity, but also provide potential customers an insight into your business.Make sure your profile includes your company logo, history of the business, key verticals etc. in addition to your email address, phone, fax and postal address.
Post your product

Most of the B2B portals allow the members to post 5-10 products. Select your representative products to post online and add detailed product description including product specifications, model, and quantity.

Communicate your information
When you send a offer to potential buyers, make sure that you include all the necessary details the buyers want like payment terms, the quantity you can provide, etc. This will inform the buyers your exact information. Remember, effective communication is the key to successful trade.
Respond to counteroffer

After you send offer to the buyers, it is important to view your inbox regularly and respond to them on a timely basis. Once you receive the buyer's counteroffer, you need to send email to negotiate with them about the prices and other terms and conditions and try to bring them to mutually agreeable terms. Remember, smart negotiations can make a good deal. Make sure you stay in continuous communication with buyers. After a few email exchanges, you may actually close a very favorable deal.

Trade Safely
Even though B2B marketplaces are professional trading platforms, you need to secure your business. Therefore, follow all the necessary guidelines and investigate your possible future business partner. Make a research about the potential buyers and investigation about their contact details.

Source: How To Attract Buyers On B2B Marketplace
How To Increase B2B Buyers On B2B Portals?